Privacy Policy

Identity Code Method Academy™ (ICMA)

Effective date: June 2026
Last updated: June 2026

1. OVERVIEW

Identity Code Method Academy™ (“ICMA,” “we,” “us,” or “our”) operates the website identitycodemethod.com and all associated programs and services. This Privacy Policy explains how we collect, use, disclose, and protect your personal information when you visit our website or participate in our programs.

By using this website or enrolling in any program, you agree to the collection and use of information in accordance with this policy.

2. WHO WE ARE

Business name: Identity Code Method Academy™ (ICMA)
Website: identitycodemethod.com
Contact: [email protected]
Location: Maryland, United States

3. INFORMATION WE COLLECT

3.1 Information You Provide Directly

We collect information you provide when you:

Complete the Revenue Identity Expander™ (name, email address, responses to assessment questions)
Register for a workshop (name, email address, responses to registration questions)
Book a Breakthrough Session (name, email address, payment information)
Enroll in The Predictable Revenue Alchemist™ or any other program (name, email address, payment information, intake responses)
Contact us via the website contact form (name, email address, message content)
Subscribe to any email communication

The types of personal information collected include:

First and last name
Email address
Payment information (processed securely by third-party payment processors — we do not store full payment card details)
Business information you share voluntarily (business type, revenue history, coaching experience)
Responses to intake, assessment, and program questions

3.2 Information Collected Automatically

When you visit identitycodemethod.com, we may automatically collect:

IP address
Browser type and version
Operating system
Pages visited and time spent on each page
Referring URL (the page that brought you to our site)
Device type (desktop, mobile, tablet)
Date and time of visits

This information is collected through cookies and similar tracking technologies (see Section 7).

3.3 Information from Third Parties

We may receive information about you from third-party services we use, including:

Payment processors (Stripe, PayPal) — transaction confirmation and fraud prevention data
Google Analytics — aggregated website usage data
Social media platforms — if you interact with our content or contact us via social media

4. HOW WE USE YOUR INFORMATION

We use the information we collect to:

Deliver our services — process bookings, enrollments, and payments; provide access to programs and materials
Communicate with you — send booking confirmations, session reminders, program materials, and support responses
Send email communications — deliver the email sequences you have opted into (warm series, post-assessment sequences, program communications)
Personalise your experience — tailor program content and communications based on your Revenue Pattern and assessment responses
Improve our services — analyse how our website and programs are used to make them better
Legal and compliance purposes — comply with applicable laws and respond to legal requests
Protect our business — detect and prevent fraud, abuse, or unauthorized access

We do not sell your personal information to third parties.

5. LEGAL BASIS FOR PROCESSING (GDPR)

If you are located in the European Economic Area (EEA), we process your personal data on the following legal bases:

Contractual necessity — to deliver services you have purchased or enrolled in
Legitimate interests — to improve our services, communicate with you, and protect our business
Consent — for email marketing communications (you may withdraw consent at any time by unsubscribing)
Legal obligation — to comply with applicable laws and regulations

6. HOW WE SHARE YOUR INFORMATION

We do not sell or rent your personal information. We may share your information with:

Service providers who help us operate our business:

Payment processors (Stripe, PayPal) — to process transactions
Email infrastructure providers — to deliver email communications
Hosting providers — to host our website and data
Google Analytics — to analyse website usage (aggregated, anonymised data)

All service providers are contractually required to handle your information securely and only for the purposes we specify.

Legal requirements: We may disclose your information if required by law, court order, or government authority, or if we believe disclosure is necessary to protect our rights, your safety, or the safety of others.

Business transfers: In the event of a merger, acquisition, or sale of business assets, your information may be transferred as part of that transaction. We will notify you of any such change.

7. COOKIES

Our website uses cookies and similar technologies to improve your experience and analyse website usage.

Types of cookies we use:

Type	Purpose
Essential cookies	Required for the website to function (session management, security)
Analytics cookies	Google Analytics — understand how visitors use our site
Functional cookies	Remember your preferences and settings

Managing cookies: You can control cookies through your browser settings. Disabling certain cookies may affect the functionality of the website. For Google Analytics opt-out, visit: https://tools.google.com/dlpage/gaoptout

8. DATA RETENTION

We retain your personal information for as long as necessary to:

Deliver the services you have enrolled in
Comply with our legal obligations
Resolve disputes and enforce agreements

Specifically:

Email subscribers: until you unsubscribe or request removal
Program participants: for the duration of your enrollment and a reasonable period thereafter for support and legal purposes
Financial records: as required by applicable tax and accounting laws (typically 7 years)
Website analytics data: as configured in Google Analytics (default: 26 months)

9. YOUR RIGHTS

Depending on your location, you may have the following rights regarding your personal information:

For all users:

Access — request a copy of the personal information we hold about you
Correction — request correction of inaccurate information
Deletion — request deletion of your personal information, subject to legal obligations
Opt-out — unsubscribe from email communications at any time using the unsubscribe link in any email

For EEA residents (GDPR):

Right to restrict processing
Right to data portability
Right to object to processing based on legitimate interests
Right to withdraw consent at any time

For California residents (CCPA):

Right to know what personal information is collected
Right to know whether personal information is sold or disclosed
Right to opt out of the sale of personal information (we do not sell personal information)
Right to non-discrimination for exercising your rights

To exercise any of these rights, contact us at: [email protected]

We will respond to your request within 30 days.

10. CHILDREN’S PRIVACY

Our website and programs are intended for adults aged 18 and over. We do not knowingly collect personal information from children under the age of 13. If we become aware that we have collected personal information from a child under 13, we will delete it immediately.

11. DATA SECURITY

We implement appropriate technical and organisational measures to protect your personal information against unauthorised access, disclosure, alteration, or destruction. These measures include:

SSL/TLS encryption for all data transmitted to and from our website
Secure payment processing via PCI-compliant payment processors
Limited access to personal data on a need-to-know basis
Regular security monitoring

However, no method of transmission over the internet is 100% secure. We cannot guarantee absolute security of your information.

12. THIRD-PARTY LINKS

Our website may contain links to third-party websites (including Google Meet, LinkedIn, and payment processors). We are not responsible for the privacy practices of those websites. We encourage you to review the privacy policies of any third-party sites you visit.

13. INTERNATIONAL DATA TRANSFERS

If you are located outside the United States, please be aware that your information may be transferred to and processed in the United States, where data protection laws may differ from those in your jurisdiction.

14. CHANGES TO THIS POLICY

We may update this Privacy Policy from time to time. When we do, we will update the “Last updated” date at the top of this page. We encourage you to review this policy periodically.

For significant changes, we will notify enrolled program participants by email.

15. CONTACT US

Email: [email protected]
Website: identitycodemethod.com
Business: Identity Code Method Academy™ (ICMA)
Location: Maryland, United States